deLaCour is a brand that offers alternative and exclusive creations to the world of luxury timepieces. For the festive season, Hatch was tasked to create a campaign targeted towards wealthy holiday shoppers looking to purchase a luxury timepiece for their loved ones. In order to achieve this, deLaCour timepieces were visually associated with the act of gifting. By cleverly capturing the timepiece to look as if it were part of the ribbon on a gift box, the message was communicated clearly and with impact. These campaign images were advertised across various platforms, reaching the masses with the visual message of “When you think of getting a gift, think deLaCour timepieces.”
Delacour Creative Campaign
